• SAY Media offers Cost-Per-Exposure (CPX)

    Companies have been offering pricing models based on cost-per-click (CPC) and cost-per-impression (CPI) for the last decade; now SAY Media is bringing a new model to the table: Cost-Per-Exposure. So says SAY Media themselves in a recent blog entry: Counting ads served and not ads seen is one of the biggest problems plaguing digital media. [...]

  • Friday 5: 5 great articles about bloggers

    Happy Friday, everyone! Today we’re happy to share with you five great articles we found about bloggers, blogging, and of course our favorite topic: search engine optimization! A Blogger’s Approach to SEO: Liam Dempsey discusses in dazzling detail how he handles SEO within his own blogging and blog-hopping endeavors on a day-to-day basis. Whether you’re [...]

  • How to approach bloggers

    A big part of optimizing your website for search engines is link building. And a great resource for link building is none other than blogs – in particular, personal blogs. However, in order to tap into the potential SEO benefits that many personal blogs have to offer, you have to know how to approach the [...]

  • Google Panda + Penguin = Skunked….

    Thoughts by C7…… What do you get if you cross a Panda & a Penguin?…. a Skunk! I would say it’s a bad joke, but unfortunately it’s not all that funny.  The truth is that panda and penguin together are leaving many online merchants and site owners feeling unfairly skunked and left for dead; some [...]

  • 3 low-cost PPC ad campaign tips

    PPC campaigns aren’t going anywhere, but while the costs of them generally aren’t rising, they aren’t going down, either. Fortunately, with the wealth of information available on the internet, there’s plenty of ways for you to keep costs down while formulating PPC ad campaigns that will be effective in helping you to produce the rankings [...]

  • Design & Programming

  • How to register a domain name

    How to register a domain name

    Whether you want to blog, put together a photography or web design portfolio, or promote your business, it’s always a good idea to register a domain name. A domain name shows your visitors that you’re serious about and committed to your presence on the internet. More importantly, a domain name won’t suddenly disappear, much like [...]

    Feb 24, 2012 | 1 comment | View Post

  • Google Browser Size

    Google Browser Size

    Wow, have you seen Google Browser Size? The Google Lab powered site demonstrates with a very neat overlay the percentage of users who can view your website past certain resolutions. Check out this screenshot: As Google Browser Size demonstrates, only 50% of computer users will be able to see a full layout that is 1050px [...]

    Jan 23, 2012 | 1 comment | View Post

  • Social Media Optimization

  • Facebook’s ad analytics will be tracking more than clicks and likes

    Facebook’s ad analytics will be tracking more than clicks and likes

    Facebook’s recent redesign of their analytics may have been done partly with retail advertisers in mind, in the hopes of making themf eel more confident about their choice to purchase ads on Facebook. In the coming weeks Facebook Ads Manager will look a little different, primarily because it will be offering more than just the [...]

    May 01, 2012 | 0 comments | View Post

  • Paid search ads coming to Foursquare in June

    Paid search ads coming to Foursquare in June

    Paid search ads will be launching on Foursquare come June, reports Advertising Age. Over the next two months Foursquare developers will be busy making it possible for merchants to promote special check-in deals and options, which will appear when Foursquare users search for local specials. The same algorithms that power Foursquare’s Explore tab are expected [...]

    Apr 30, 2012 | 0 comments | View Post

  • Search Engine Marketing

  • Google Panda + Penguin = Skunked….

    Google Panda + Penguin = Skunked….

    Thoughts by C7…… What do you get if you cross a Panda & a Penguin?…. a Skunk! I would say it’s a bad joke, but unfortunately it’s not all that funny.  The truth is that panda and penguin together are leaving many online merchants and site owners feeling unfairly skunked and left for dead; some [...]

    May 03, 2012 | 1 comment | View Post

  • 3 low-cost PPC ad campaign tips

    3 low-cost PPC ad campaign tips

    PPC campaigns aren’t going anywhere, but while the costs of them generally aren’t rising, they aren’t going down, either. Fortunately, with the wealth of information available on the internet, there’s plenty of ways for you to keep costs down while formulating PPC ad campaigns that will be effective in helping you to produce the rankings [...]

    May 02, 2012 | 0 comments | View Post

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