Social engine optimization (SEO) is the practice of using a variety of techniques, including content production and link-building strategies, to make your website as appealing as possible to search engines. When performing SEO tactics, you will focus heavily on your website, and inbound and outbound links. Social media optimization (SMO) is the practice of using [...]
Copywriting, or search engine optimization copywriting, is a special technique deployed by writers who wish to write content that is not only appealing and a top-ranking result for human visitors, but for search engines. This means that copywritten content features not only great content that human visitors will find exciting, entertaining, and useful; but that [...]
Last week Google announced changes to the data from top search queries. As of Wednesday, January 25th, 2012, Google’s Top Search Queries feature has been updated to better match expectations about rankings. Prior to the update all URLs from your site for a given query were reported by their average position; now the report will [...]
2011 was an important year for Google and all of those who optimize their websites with Google in mind. With numerous changes made to Google’s algorithm, new and unique content is more important than ever. Regardless of what year it is content will always be king in the world of search engine optimization, but there [...]
We have begun adding our clients biz pages to G+… Why? Well it’s google and we almost feel like we have to… But is it worth it for the clients? My clients are constantly asking, “Will this help me? Do I need to be on here?” my first inclination is to respond with, “It’s google, [...]
Now that Black Friday / Cyber Monday is making a comeback and we are seeing consumers getting there numbers back, what does that leave the Dot Com’s… Many people have been hurt by the new wave of how Search is going to work, so its here and now we need to adapt! Google doesnt want [...]
Guests posts, which are sometimes referred to as authored content, are essentially articles that companies and marketers looking to build backlinks to their websites will write and then submit to blogs in the hopes that they will post them. The essential key to a guest post or authored article is to make sure that there [...]
